When creating an app campaign, which information is typically pulled automatically?

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When creating an app campaign, the system typically pulls the logo, rating, and title automatically from the app store listing. This automation significantly streamlines the campaign setup process, as it allows advertisers to quickly leverage the branding elements associated with their app without manually entering this information.

The logo is essential for brand recognition, the rating reflects the app's quality and can influence users’ decisions, and the title is crucial for searchability and identifying the app in ads. By obtaining this information automatically, Google Ads helps ensure that the campaign is correctly aligned with the app's existing presence in app stores, making it easier for potential users to recognize and trust the app.

Other options such as advertising budget, target audience, business hours, location, customer reviews, and testimonials typically require manual input or are not automatically pulled into the campaign setup. This distinction highlights how automation is utilized in certain areas of campaign creation to facilitate efficiency while still requiring the advertiser's input in others.

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