What feature helps ensure that Search ads accurately reflect details about an annual sale?

The Countdown Customizer is a valuable feature used in Google Ads that allows advertisers to create urgency by showing how much time is left until an event or sale. When promoting an annual sale, the Countdown Customizer can dynamically insert a countdown timer directly into the ad copy, informing users of the time remaining until the sale ends. This helps create a sense of urgency and encourages users to take action before the sale concludes.

While ad extensions can provide additional information about promotions and might enhance the ad's visibility, they do not dynamically update to reflect time-sensitive offers like the Countdown Customizer does. The Keyword Planner is primarily a tool for keyword research and doesn't directly assist in depicting sale information within the ad. Dynamic Keyword Insertion can customize the ad headline by inserting the search term entered by a user, but it does not offer features for specific events or timelines, such as an annual sale. Thus, for ensuring that Search ads accurately reflect details about a time-sensitive sale, the Countdown Customizer is the ideal choice.